Bruce Marler, another domain industry pundit and developer started his blog under dotME domain name. He dabbled in domain business when he was helping AT&T build its internet backbone, and a year ago quit the corporate world to found LocalTek, the company which helps small businesses market themselves. In addition to entrepreneurial desire the initial stimulus for building the brand was registration of dotME geo-domains and development of community portals such as – Missouri.ME, Oklahoma.ME, NorthCarolina.ME etc. Naturally, transition to Bruce.ME for a personal blog was another important step in brand- building and spreading personal as well as business content around the Web. The blog gives an insight into his work, but also covers huge variety of topics from domain news and social media to marketing and blogging. It is definitely worth checking out!
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Tags: blog, blogging, brand building, bruce marler, Bruce.Me, community portals, domain news, dotme, geo-domains, LocalTek, missouri.me, NorthCarolina.Me, oklahoma.me, personal blog, social media
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Bruce Marler, owner of statewide portals such as “Missouri.ME” and “Oklahoma.ME” focused on serving advertising needs of small and medium-size businesses, has been recently interviewed by Domain Name Wire. In one portion of the interview he talked about the brandability of .ME domains.
ANDREW: I have to ask, because you have Missouri.me, Oklahoma.me, you know, a lot of people look at anything that isn’t .com. So what has your experience been with that?
BRUCE: …For the most part the reception that we had from customers when we say “Missouri.me” is “Wow, that really works” or “that’s really cool”. We’ve had top marketing directors at major banks, very conservative though, actually sit there and actually want to meet with us separately just to talk about all the neat things you can do from a branding and marketing standpoint, because of how we are doing it. People remember .me. It’s pronounceable, it’s short, it makes sense, it’s not like a lot of the re-purposed CCTLD’s. It’s actually one that fits the brand, it makes sense. People remember it. That’s really the trick. It’s not like you are coming up with something and trying to force feed it to them. People remember .me when it’s used in the proper way…
Tags: .ME, bruce, bruce marler, domain name wire, dotme, me domains, missouri.me, oklahoma.me, personal domain, remember .me
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- @keithmalone @BlackNight 400k .me domains regged ... 90 million .com domains regged :o forbairt (James Larkin)
- @KeithMalone there are over 400 thousand .me domains registered, but there are still some good ones :) BlackNight (Blacknight Solutions)
- Christ! Trying to purchase a cool .ME domain name via @Blacknight but all the good names are already taken. I mean ALL!! keithmalone (Keith Malone)
- €4.95 .ME Domains & Special Offer Updates: Time to pick up that personal domain name at Beecher Networks, with new... http://bit.ly/bHxqsY beechernetworks (Beecher Networks)
- Facebook Wins Facebook.Me Domain: New Product or Simple Redirect? s_manickam (manickam | SEO | SMO)
- RT @DNames: Fwd: Fwd: FLORISTS.ME | Domain Market - http://www.domainmarket.es/florists-me/ (via http://ff.im/qfCmX) (via... http://ff.im/qkEt4 bargain_domains (Bargaindomains.de)
- @ArthurHucksake M.google.com works for me. Domain blank. Ssl on. Try later, might be twitchy atm. iKinch (Leigh Kinch)
- RT @zeljkodraskovic: RT: @dotMEtweet: .ME domains can be geo-targeted. Whoopee!! http://shortn.me/dtU DNames (Lev Pershin)
- @CameraFRAUDaz I'm using the native andriod twitter client and tweetdeck beta. They both hate the custom drev.me domain 4 some reason. shawnshekari (Shawn Reed)
- @cdevwill You're welcome. Hoping to add @getcloudapp to our app directory soon. Using @droplr for our own iwmn.me domain. Great app too! iwantmyname (iWantMyName)
